Mental Models
Aligning Design Strategy with Human Behavior
by Indi Young
Recommended by David Kadavy and Jared Spool
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Should I read this?
Recommended by 2 sources and appears in Design, Art, and Psychology.
There is no single methodology for creating the perfect productbut you can increase your odds. One of the best ways is to understand users' reasons for doing things. Mental Models gives you the tools to help you grasp, and design for, those reasons. Adaptive Path cofounder Indi Young has written a rollupyoursleeves book for designers, manager...
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Why recommended
Recommended by 2 sources and appears in Design, Art, and Psychology.
Recommended by notable people
People and public figures who have recommended this book.
Recommendation Signals
Recommendation proof is sourced from public posts, interviews, reading lists, and cited references.
Jared Spool
“@usiriczman The first ones that come to mind are: @danachis?s Handbook of Usability Testing @indiyoung?s books on Mental Models and Empathy @kimgoodwin?s Design for the Digital Age @leahbuley?s UX Team of One @vlh?s book on Animation There are so many others, it would be hard to list all.”
Appears In

Not sure if this is the right fit?
Consider The Boy, the Mole, the Fox and the Horse by Charlie Mackesy. Recommended by 8 sources.
“Soft-spoken, heavily illustrated fable built from short dialogues and watercolor sketches. Each spread pairs a spare line of text with a loose drawing, so the pleasure is visual and aphoristic rather than narrative; readers collect felt-true sentences more than plot. Most useful when you want quick consolations, a prompt for conversation with a child, or a pause during a rough day. Limiting if you want sustained argument, concrete advice, or tightly plotted storytelling: the repetition of gentleness can feel sentimental or thin after a while.”
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Each recommendation is collected from a public source — interviews, articles, or curated lists — and linked to its original URL. Books with many verifiable recommendations from respected people rank higher.
Mental Models
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