The Robert Collier Letter Book
by Robert Collier
Recommended by Patrick O'Shaughnessy and Ramit Sethi
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Should I read this?
Recommended by 4 sources and appears in Most Recommended Books, Writing, and Business.
Robert Collier's sales letters were successful because he wrote to his readers' needs. Although Collier wanted folks to order products, his letters were friendly and personal, and he always began by looking at things from the reader's perspective. His sales shrewdness and writing expertise placed hundreds of millions of dollars in his clients' pock...
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Why recommended
Recommended by 4 sources and appears in Most Recommended Books, Writing, and Business.
Recommended by notable people
People and public figures who have recommended this book.
Recommendation Signals
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Ramit Sethi
“An amazing book on copywriting and really how to understand human behavior and human drive.”
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The Robert Collier Letter Book
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