Writing a Convincing Business Plan
by Arthur R. DeThomas Ph.D.
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Not sure if this is the right fit?
Consider The Lean Startup by Eric Ries. Recommended by 33 sources.
“The Lean Startup reads like a startup coach walking you through a method for testing ideas quickly, filled with war stories from the author’s own venture. Ries’s build-measure-learn loop repeats often, driving the point home but feeling like a mantra. Early chapters energize; the book sags under its own terminology in the middle. You’ll get a useful lens for reducing waste, though you might tire of the repetitive experimental approach and recycled examples.”
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Writing a Convincing Business Plan
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