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How To Make Offers So Good People Feel Stupid Saying No

by Alex Hormozi

Recommended by Rory Sutherland

Recommended by Rory Sutherland

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Recommended by 2 sources and appears in Most Recommended Books.

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Recommended by 2 sources and appears in Most Recommended Books.

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R

Rory Sutherland

Truly excellent book by @AlexHormozi , not least for its healthy coverage of B2B. via @AmazonUK

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59 Seconds
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59 Seconds serves up brisk, bite-sized psychology tips and myth‑busting claims written by Richard Wiseman, a psychologist. it reads as quick and practical: chapters are built around single ideas you can try immediately. Its usefulness lies in fast heuristics that invite small experiments rather than big overhauls. The main limitation is simplification—many suggestions are presented with light anecdotes and short summaries of studies, so readers wanting full methodological depth or dense reasoning will find it unsatisfying.

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