Identity Designed
The Definitive Guide to Visual Branding
by David Airey
Should I read this?
Recommended by 1 source and appears in Logo Design, Branding, and Design.
Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by bestselling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity d...
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Why recommended
Recommended by 1 source and appears in Logo Design, Branding, and Design.
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Not sure if this is the right fit?
Consider Elegantissima by Louise Fili.
“Elegantissima is a visually sumptuous walk through Louise Fili’s career, full of high-quality plates of book jackets, restaurant identities and food packaging. What works best is steady visual inspiration: typographic details, color choices and composed spreads that spark design ideas. The main limitation is shallow procedural and critical commentary — readers after hands-on methods, process breakdowns or rigorous historical argument will find the prose spare and the practical guidance minimal. Best used as aesthetic reference rather than a how-to manual.”
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Identity Designed
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